We needed to reinvent the existing branding and improve the visual style to refresh the product perception. We also had to implement native Webflow animations and rebuild existing Lottie animations into native Webflow animations. Another challenge was setting up A/B testing, form automation, and connecting SEO tracking tools. In addition, we needed to integrate a calculator with the clients service thought API. The project required speed optimization for both devices like mobile and desktop and was developed under constant changes caused by legal updates.